
Your value is real.
Your message is reason they miss it.
Get the results you want with expert guidance and a simple, science-backed approach to making value clear and convincing.
Stop explaining.
Start convincing.
No matter what you’re selling, success relies on the same thing: Convincing others of the value you can offer.
And if you’ve tried building a brand, a community, or a personal profile, you already know it’s not as easy as listing off what makes you great.
But it can be simple—with messaging designed to work with how people make decisions.
I call this Strategic Storytelling (StrateStory, for short): An art-meets-science approach to communicating value that captivates, connects, and converts.
Want to know how it can work for your business or personal brand? Let’s talk.

Here’s how I can help.
-
Speaking
-
Workshops
-
Story Consulting
Strategic Storytelling aligns your authentic value with how your ideal audience is convinced.
No gimmicks. No noise. No one-size-fits-all.

It’s all about perspective.
Stephania Varalli has dedicated her 25-year career to honing a specific expertise: communicating value. Her art-meets-science approach is built on her experiences in advertising, marketing, and journalism, and the lessons learned as a successful serial entrepreneur. Along her journey, she has helped build a media startup to acquisition by Rogers, composed copy for Fortune 500 companies, and crafted personal brands. She navigated her second acquisition in 2022, after growing the community of her social enterprise by over 2000%. Now, as a speaker and consultant, she’s focused on her greatest passion: making sure authentic value doesn’t get missed.
Ready to Make Your Value Clear?
Check out the services I offer for individuals and organizations, from speaking to story consulting.
Book a complimentary, 30-minute call to discuss where you are, where you hope to go, and how I can help you get there.
However we work together, I’ll provide a clear path forward—tailored to your goals as well as your resources.